How can I Effectively Protect my Brand's Trademark Worldwide? Whether your business is just starting out or has been growing for some time, it is inevitable that, at some point, you will want to know how you can protect your valuable brand identity and reputation beyond your current operations.  Such concern is important whether you plan on eventually expanding your operations or customer base, as well as to protect your brand identity from copycats.  A trademark registration with the United States Patent and Trademark Office will protect your brand within the entire US, but what if that is not enough...what if your aspirations are global in nature?  Two common questions that are often asked of trademark attorneys are "Is there such a thing as worldwide trademark protection?" and "How can I effectively protect my brand worldwide?"  While there is no such thing as a "global" or "worldwide" trademark registration, that does not mean that a business owner does not have options to secure the protection of their valuable trademarks internationally.  This article shall serve as an introduction to that process.

Options on How to Extend Your Trademark Protection to Other Countries The world has become a much smaller place.  With the advent of the internet and other methods of communication, it is becoming more common for businesses to operate or sell products in multiple countries. For small businesses,...